AtreNet Services clients company

Case Study:

Quantivo


Quantivo delivers revolutionary customer analytic power to businesses as a cost-effective, on-demand service. When Quantivo needed help preparing to go to market, they approached AtreNet to develop a new logo, color standards, website, collateral and corporate identity materials. Working directly with Quantivo's management team, AtreNet was able to quickly evolve an effective and definitive visual brand that empowered their marketing efforts across all media.

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Brian Kelly, CEO, Quantivo Corporation

"Thanks to AtreNet for getting all of our diverse projects taken care of successfully, on time and on budget. I am thrilled with what they accomplished in a short amount of time."

– Albert Gouyet, Vice President of Marketing, Quantivo Corporation


The Challenge

  • Quantivo needed a new, visual identity that would communicate the disruptive nature of their techonology to a conservative target audience
  • Quantivo's minimalist website didn't enable effective sales support or web marketing
  • Quantivo needed a new demo, website, print and other marketing assets
  • The project timelines called for launching a full-featured website in less than 2 months

The Solution


  • AtreNet developed a complete visual identity, providing strong, consistent support for Quantivo's brand and messaging
  • AtreNet delivered a modern corporate website optimized with compelling user pathways, secure access for returning customers and web-to-lead functionality that integrated with Salesforce™
  • AtreNet developed a set of icons for their on-demand web-enable solution that provided continuity across the online user experience
  • AtreNet coordinated with the client's vendor network to make sure that all design, web, dynamic media, print and collateral projects were delivered on time
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