INCLUDED IN ALL ASPECTS: PROJECT MANAGEMENT

Project Managers: ensure timelines, work with team leaders, schedule, and moderate design review meetings, and act as a primary liaison between company executives and the AtreNet team

Project Kick-off

An opportunity to discuss and fully define project requirements and objectives

Stakeholder Survey

Thorough interviews with client representatives for clarification of objectives, considerations and audiences for the project

Brand Audit

Gathering and reviewing of branding guidelines and objectives to ensure the new designs supports and enhances the company brand.

CMS Assessment

Assessment of requirements and specifications for the implementation and/or upgrade of a mid-tier open source Enterprise CMS system

Comparative Web Assessments

Evaluation of web sites in your market space to determine their relative success and failure in key analysis areas

Content Audit

Survey of existing/pending content, assets and site architecture to develop an outline of existing site content and any architecture requirements

Web Analytics Review

Audit of existing web metric reports, including identification of key pages, pathways and activities, lead conversion locations and frequencies

WEBSITE INFORMATION ARCHITECTURE ASSESSMENT

Comprehensive assessment for Identification of goals and requirements for informaiton architecture, review of site infrastructure, assessment of concerns, requirements and goals, examination of navigation components and content layout and evaluation of existing lead generation strategies and processes

Information Architecture Strategy

Information architecture consultation and recommendations including strategies for an information structure that supports targeted audiences and lead generation pathways, refinement of site map and wire-frames illustrating page-level components

Implementation Roadmap

Infrastructure recommendations, site maps representing best practices for web-appropriate content, wire frames highlighting developed information architecture strategies

Brand and Design Recommendations

Outline of strategy and design considerations to accommodate a cohesive and compelling brand statement

Lead Generation Strategies

Development of strategies for driving users into the sales cycle and supporting internal processes

Web Concepting

Initial presentations with design concepts for the home page and a selected key pages, including varying colors, content, organizations, functional elements and imagery

HTML Templates

Incorporation of approved content into new site templates

Navigation Library

Infographics

Development of infographics to serve as communication tools that convey technical concepts via imagery

Flash

Creation of a short animated Flash presentation for the homepage based on messaging and storyboard content from stakeholders

Look-and-Feel Kits

Construction of look-and-feel template kits for third party external sites

Logo Development

Creation of an initial set of design concepts for the logo, focusing on options that are distinctive, flexible and that promote a strong connection with the targeted characteristics

Corporate Communication Templates

Development of templates for standard printed and digital communication materials which may include data sheets, white paper, case studies, PowerPoint Presentations and Email Blasts

Icon Library

Creation of specialized icons for use within the approved design

Website Production

Creations of foundational HTML templates, integration of content, navigation libraries, and meta tags

Website Production Support

Comprehensive support for design production including prep of web-ready images and layout recommendations and engineering production including HTML and/or CSS updates ensure a smooth implementation

Post Launch QA

A comprehensive process to test system level bugs

Web Source Files and Documentation

Preparation and delivery of final source files for all templates and graphical elements

Design Validation Testing

Complete validation testing using the approved and fully prepared designs, development of primary profiles, providing a reasonable breadth of audience characteristics